Tuesday, November 12, 2013

MATS week 4 - editorial

I haven't had a chance to post my week 4 submission for MATS. I kind of struggled with this one a bit, only due to lack of time, I normally  put my 120% into it. Christmas orders have kept me a little crazy at the moment. No complaining, I am so happy :)

So editorial something you'd find in a magazine, newspaper, on a map etc. The best part of this assignment was the opportunity to create some hand lettering. A favourite past time of mine.

The brief was to create a map, or an identity of your city, where you live. Coming from Melbourne I picked the most iconic places that came to my mind straight away. Again, Lilla managed to throw me out of my comfort zone as usual. I mean take a look, does it look like a piece of art that I would normally create? No way hozay!! But it did give me an opportunity to stretch myself, see how I felt, ask myself if I loved it, & once again see what I could do & where it would take me.

So here it is, bright bold & very Melbourne.

Creating editorial art would be amazing, but I would hope to potentially gain work in areas that would be a little more in my comfort zone.

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